Phuket Apartment Prices Per Sqm
The real estate market in Phuket in 2026 is in a phase of stable growth, driven by increasing demand from foreign investors, infrastructure development, and limited availability of land in the best locations. One of the key indicators for investors is the price of apartments in Phuket per m², which allows for a realistic assessment of property value and investment potential.
According to the latest market data as well as CBRE analyses and industry reports, the average price of apartments in Phuket in 2026 is approximately 135,000 - 144,000 THB per m², while new projects very often exceed the level of 140,000 THB/m².
This shows that Phuket has undergone a clear transformation in recent years from a “value” market to a mid-high and premium market.
Average apartment price in Phuket per m² - 2026 benchmark
The most reliable market data indicates:
-
average condo price: approx. 140,000 THB/m²
-
market median: approx. 144,000 THB/m²
-
new projects: often 140,000 - 180,000 THB/m²
-
resale (secondary market): approx. 90,000 - 110,000 THB/m²
In practice, this means that the differences between new and older properties can reach even 30–40%.
Price segments of apartments in Phuket (2026)
1. Budget segment
- 70,000 - 120,000 THB/m²
Locations:
-
Phuket Town
-
Kathu
-
Chalong
These are the cheapest apartments in Phuket, often outside the tourist zone.
2. Investment segment (most popular)
- 130,000 - 180,000 THB/m²
Locations:
-
Bang Tao
-
Rawai
-
Kata
-
Cherngtalay
This is the main segment chosen by foreign investors.
3. Premium segment
- 170,000 - 280,000 THB/m²
Characteristics:
-
proximity to the beach
-
modern projects
-
high standard
4. Ultra-luxury segment
- 300,000 - 450,000+ THB/m²
The most exclusive projects:
-
beachfront
-
branded residences
-
limited supply
Prices per m² depending on location
Bang Tao / Cherngtalay
- 140,000 - 220,000 THB/m²
The strongest investment market in Phuket.
Kamala / Surin
- 180,000 - 300,000+ THB/m²
Premium and luxury segment.
Patong
- 120,000 - 180,000 THB/m²
Best for cashflow.
Rawai / Nai Harn
- 110,000 - 160,000 THB/m²
Stable long-term segment.
Phuket Town / Kathu
- 70,000 - 120,000 THB/m²
Lowest entry level.
New projects vs resale market - price differences per m²
In the Phuket market, the difference is clearly visible:
-
new condo: approx. 135,000 - 140,000 THB/m²
-
resale: approx. 100,000 THB/m²
The difference results from:
-
standard
-
infrastructure
-
marketing and management
What affects the price per m² in Phuket?
1. Location
The biggest impact on price.
Differences can reach:
even 200–300% between districts
2. Distance to the beach
The closer:
-
higher price
-
higher demand
3. Type of project
-
branded residences: +20–30%
-
greater value stability
4. Standard and quality
-
new developments = higher price
-
older condos = lower price
Price trends per m² in Phuket
Key data:
-
price growth: 7–10% annually
-
forecast: 6–10% annually in 2026
-
increasing share of the premium segment
The market is growing, but in a controlled manner.
Will prices per m² in Phuket continue to rise?
Forecasts indicate:
-
further growth in top locations
-
stabilization in the budget segment
-
increasing foreign demand
Highest potential:
-
Bang Tao
-
Kamala
-
Cherngtalay
Phuket vs other markets - price per m² analysis
Comparison:
-
Phuket: 135k - 180k THB/m²
-
Bangkok prime: 220k - 350k THB/m²
-
Bali / Vietnam: lower prices, but higher risk
Phuket offers:
-
stability
-
ROI
-
market liquidity
Why do investors analyze price per m²?
Price per m² allows to:
-
compare investments
-
assess real value
-
find market opportunities
It is a key indicator in investment analysis.
Key conclusions for investors
-
Average price: approx. 140,000 THB/m²
-
Best locations: Bang Tao, Kamala
-
Premium is growing the fastest
-
ROI: 6–12% annually
2026 is still a good moment to buy.
Sources
https://www.cbre.co.th/insights/figures/phuket-overall-figures-h2-2025
https://property.cbre.co.th/useful-information/phuket-condos-and-villas-2025
https://charlesdel.com/phuket-real-estate-trends/
https://sunwayestates.com/blog/post/phuket-2025-market-trends-and-the-winners-in-real-estate
https://alestriaproperty.com/blog/phuket-rental-yields-in-2025-what-investors-can-expect
https://phuketrealtor.com/blog/h1-2025-phuket-market-report-by-cbre
https://bambooroutes.com/blogs/news/phuket-housing-prices
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